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Real estate agent hosting a seller workshop titled "Sell Your Home for Top Dollar" with an audience listening and taking notes

Day 12: Host a Real Estate Workshop – Build Credibility and Seller Leads in One Event [2025 Edition]

May 12, 20252 min read

Day 12: Hosting the Real Estate Workshop – Deliver Value, Build Trust, Win Listings

Welcome to the final day of the 12x12 Agent Fast Start Challenge! You’ve made it. Today, your focus is to host a high-impact real estate workshop designed to educate potential sellers, show your local expertise, and generate new listing leads.


Today's Objectives

  • Prepare the venue and materials

  • Deliver an engaging, high-value workshop

  • Follow up with attendees and book consultations


1. Prepare for the Workshop

Steps:

  • Confirm venue logistics, equipment, and seating setup

  • Finalize your slide deck (focus: “How to Sell for Top Dollar”)

  • Print handouts, sign-in sheets, and takeaway resources

  • Promote the workshop one last time across emails and social media

  • Arrive early and create a welcoming, organized space

Time Commitment: 2–3 hours

Why It Matters:
Impress your audience from the first step. A well-prepared setup builds authority and reinforces your commitment to excellence.


2. Host the Workshop

Steps:

  • Greet attendees warmly and encourage sign-ins

  • Begin with a strong introduction to build rapport and establish credibility

  • Use slides, storytelling, and examples to walk them through top-dollar home selling strategies

  • Keep the audience engaged with Q&A and interaction

  • Collect feedback forms and gauge immediate interest

Time Commitment: 2–3 hours

Why It Matters:
Your presentation is a direct reflection of your value as a listing agent. Leave them informed, inspired, and eager to work with you.


3. Follow Up with Attendees

Steps:

  • Send thank-you emails with workshop slides or bonus materials

  • Ask what they found most helpful, and offer a free listing consultation

  • Add leads to your CRM with detailed conversation notes

  • Schedule 1:1 strategy calls for interested sellers

Time Commitment: 1–2 hours

Why It Matters:
Strong follow-up closes the gap between interest and action. It shows professionalism and keeps your services top of mind.


Daily Task Summary

  • Prepare Workshop: 2–3 hours

  • Host Event: 2–3 hours

  • Follow-Up: 1–2 hours

  • Total Time Commitment: 5–8 hours


Morning & Evening Tasks

Morning:

  • Call new leads from Facebook

  • Respond to messages and DMs

  • Time: 1–2 hours

Evening:

  • Wrap up conversations and log new notes

  • Finalize any event follow-ups

  • Time: 1–2 hours


Conclusion & Next Steps

🎉 Congratulations! You’ve completed the 12x12 Agent Fast Start Challenge.

Over the past 12 days, you’ve:

  • Gained real-world lead generation experience

  • Built relationships in-person and online

  • Positioned yourself as a trusted local expert

Keep the momentum going by:

  • Reviewing what strategies delivered the most results

  • Setting new monthly goals

  • Consistently following up with leads

  • Hosting future workshops and events

This is just the beginning of your fast-tracked real estate growth.

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Hawk Mikado

Hawk Mikado, a 3-time International Best Selling Author and #1 Funnel Builder, excels in elevating businesses with innovative strategies, leading to over $100M in client revenues. His expertise in high-ticket offers and funnel building, combined with his unique BEAST MODE Method, transforms entrepreneurs into Empire Builders, and has now taken his decades of experience to help real estate investors grow their wealth.

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