Day 5: Attend & Sponsor a Local Community/Team/School Event

Welcome to Day 5 of the 12x12 Agent Fast Start Challenge! Today, you’ll get involved in your local community by attending and sponsoring a local event. This is an excellent opportunity to build your network, establish your presence, and create meaningful connections with potential clients.

Today's Objectives:

1. Identify a Local Community/Team/School Event to Sponsor

2. Attend the Event and Engage with Participants

3. Follow Up with New Connections

1. Identify a Local Community/Team/School Event to Sponsor

Objective: Find and sponsor a local event near your open house location.

Steps:

1. Research Local Events:

   • Look for local kids' events, sports teams, school activities, or community gatherings happening near the location of your upcoming open house.

   • Use community boards, local event listings, or contact local schools and community centers to find opportunities.

2. Reach Out for Sponsorship:

   • Contact the organizers of the event to discuss sponsorship opportunities.

   • Allocate a budget of $100-$200 for sponsorship.

3. Confirm Sponsorship:

   • Confirm the details of your sponsorship, including any promotional opportunities like banners, shout-outs, or booths at the event.

Time Commitment: 1-2 hours

Why This Is Important: Sponsoring a local event increases your visibility in the community and provides opportunities to connect with local residents in a meaningful way. It shows your commitment to supporting local activities and helps build goodwill.

2. Attend the Event and Engage with Participants

Objective: Attend the event, engage with participants, and build relationships.

Steps:

1. Prepare Materials:

   • Bring flyers, business cards, and any promotional materials you have prepared.

   • Wear branded apparel if available to increase visibility.

2. Engage with Participants:

   • Introduce yourself to attendees, parents, and organizers.

   • Mention your recent involvement in real estate casually in conversations, focusing on building relationships rather than selling.

3. Be Approachable and Helpful:

   • Offer to assist with event activities or logistics if appropriate.

   • Show genuine interest in the event and the people attending.

Time Commitment: 4-6 hours

Why This Is Important: Attending and engaging in local events allows you to build personal connections and establish a presence in the community. It helps people see you as a supportive and approachable figure, which can lead to future referrals and business.

3. Follow Up with New Connections

Objective: Follow up with the people you met at the event to strengthen the connection.

Steps:

1. Collect Contact Information:

   • During the event, collect contact information from people you engage with, such as phone numbers or email addresses.

2. Send Follow-Up Messages:

   • Send a thank-you message to those you met, expressing your appreciation for the conversation and your interest in staying in touch.

Sample Follow-Up Conversation:

You: Hi [Name], it was great meeting you at [Event Name] today! I really enjoyed our conversation about [something specific you talked about]. How did the rest of the event go for you?

Them: Hi! It was great meeting you too! The event was a lot of fun. We had a great time.

You: That’s awesome to hear! I’m really glad I could be a part of it. I was thinking of doing some more stuff in the community, are there any other groups you'd recommend?

Them: Yes, actually! There’s a great community gardening group and a local book club that’s pretty active.

You: That sounds fantastic! I’ll definitely look into those. I’m hosting an open house at [Address] on [Dates]. It’s a beautiful property, and I’m really excited about it. If you happen to know anyone who’s looking to buy, feel free to share the info with them. 😊

Them: Sure, I’ll definitely keep that in mind. Thanks for letting me know!

You: Thanks! I really appreciate it. Looking forward to staying in touch and supporting more community events together.

Them: Absolutely! Looking forward to it.

You: Have a great rest of your day! Talk soon.

3. Add to CRM:

   • Add the contact details of new connections to your CRM system for future follow-up and relationship building.

Time Commitment: 1-2 hours

Why This Is Important: Following up reinforces the connections you made and shows that you value the new relationship. It keeps the conversation going and can lead to future opportunities.

Daily Task Summary

1. Identify a Local Event to Sponsor: 1-2 hours

2. Attend the Event and Engage with Participants: 4-6 hours

3. Follow Up with New Connections: 1-2 hours

Total Time Commitment: 6-10 hours

Morning Tasks:

1. Call All New Facebook Leads:

   • Review new leads that have come in through your Facebook ad campaigns.

   • Call each lead to introduce yourself and start a conversation.

   • Focus on building rapport and understanding their needs.

2. Reply to All Existing DM Responses:

   • Review and respond to any direct messages that have come in since yesterday.

   • Continue building relationships and engaging in meaningful conversations.

Time Commitment: 1-2 hours

Evening Tasks:

1. Call All New Facebook Leads:

   • Review new leads that have come in throughout the day.

   • Call each lead to introduce yourself and start a conversation.

   • Focus on building rapport and understanding their needs.

2. Reply to All DM Responses:

   • Review and respond to any direct messages that have come in throughout the day.

   • Continue building relationships and engaging in meaningful conversations.

Time Commitment: 1-2 hours

Ready for Day 6?

Great job on engaging with your community today! Tomorrow, you’ll focus on networking at local meetups to promote your upcoming open houses.

Let’s get ready for Day 6: Networking at Local Meetups!